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    Friday, 20 September 2013

    Grand Theft Auto filled its pockets with 1 billion $ in first release

    Grand Theft Auto filled its pockets with 1 billion $ in first 3 days



    Take-Two Interactive Software, Inc. today announced that Grand Theft Auto V, the latest release from the GTA series, has achieved worldwide retail sales of more than $1 billion during its first three days on sale, according to Company estimates. Take-Two Interactive Software company owns Rockstar Games, maker for the best selling video game till now, they believe this marks the fastest that any entertainment property, including video games and feature films, has reached this significant milestone.

     “Grand Theft Auto is a cultural phenomenon and Rockstar Games continues to redefine what can be            achieved in interactive entertainment,” said Strauss Zelnick, Chairman and CEO of Take-Two. “We are    incredibly proud of the extraordinary critical and commercial response to Grand Theft Auto V.”




    That's nearly two weeks faster than the previous record-holder, last year’s Call of Duty: Black Ops II, which took 15 days to hit the billion-dollar mark. It’s faster than any other entertainment property, period. It took “Avatar,” “The Avengers” and “Harry Potter and the Deathly Hallows, Part II” 17 days to reach $1 billion.

    GTA V was already a record-setter. In its first 24 hours, the game took in $800 million, which greatly surpassed any previous game. Last year's Call of Duty: Black Ops 2 sold over $500 million in that time period, while Modern Warfare 3 sold over $400 million on Day One.

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